![The 'Tesla' of beauty Ex Nihilo celebrates its 10th anniversary: best known for its personalised perfumes, the Paris-based tech-driven brand opens a flagship store in Asia – and drops a new scent The 'Tesla' of beauty Ex Nihilo celebrates its 10th anniversary: best known for its personalised perfumes, the Paris-based tech-driven brand opens a flagship store in Asia – and drops a new scent](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/11/03/ae79e20c-81e5-4487-83b3-6265312e053b_626f9953.jpg)
The 'Tesla' of beauty Ex Nihilo celebrates its 10th anniversary: best known for its personalised perfumes, the Paris-based tech-driven brand opens a flagship store in Asia – and drops a new scent
![Burner Perfume No.9A: Machine Intellignce, a Futuristic, Abstract, Modern Musk, Aether Perfume, Unisex Skin Scent, Fragrance Oil Burner Perfume No.9A: Machine Intellignce, a Futuristic, Abstract, Modern Musk, Aether Perfume, Unisex Skin Scent, Fragrance Oil](https://i.etsystatic.com/6605955/r/il/9b88c3/1595202686/il_fullxfull.1595202686_87p1.jpg)
Burner Perfume No.9A: Machine Intellignce, a Futuristic, Abstract, Modern Musk, Aether Perfume, Unisex Skin Scent, Fragrance Oil
![Ego aims to connect with a modern audience, concerned about their appearance, for a sophisticated el… | Packaging design, Perfume packaging, Packaging labels design Ego aims to connect with a modern audience, concerned about their appearance, for a sophisticated el… | Packaging design, Perfume packaging, Packaging labels design](https://i.pinimg.com/736x/f1/ee/8d/f1ee8dcc53483d2164bc2b731242db94.jpg)